Welcome ! I'm Masooma and Haumnz is my little endeavor. I'm a linguist and occasional writer who holds deep love for art, design, and family life ( i believe they're all intertwined beautifully Into our lives) . In 2013, my husband and I decided to make New Zealand our home, drawn by its beauty and charm. We haven't regretted that decision since.
The idea for Haum NZ was born out of my personal experience as a homemaker. I struggled to find locally available, high-quality organic bed linen that fit within our budget. Most options were expensive, plain in design, and had to be purchased separately to create a complete set. This motivated me to establish my own brand, leveraging my family's background as textile manufacturers and exporters. The journey to bring Haum NZ to life took time, but perhaps it was meant to be.
In 2018, I faced a profoundly challenging event in my life: the loss of my mother to cancer. She fought the disease valiantly for five years, and her passing shattered my world. However, through the stages of denial, suffering, and grief, I found a renewed sense of purpose. I redirected my focus towards my brand, driven by a strong desire to make a positive impact in the lives of those affected by cancer.
While navigating the years that followed, often encountering obstacles and moments of doubt, my husband stood as a pillar of support, fully invested in our cause and brand. Our plans faced another setback with the arrival of the COVID-19 pandemic, as factories and shipping services shut down. However, during the ensuing lockdown, we took the opportunity to redefine our priorities and life goals. In November 2020, we were blessed with the arrival of our daughter, bringing a sense of tranquility after a tumultuous period. It felt as though she was a wish from my mother, always attuned to the needs of my soul.
Reflecting on the journey, I can't help but feel that the timing couldn't have been more fitting. Today, with a humble aspiration, I strive to create a lasting legacy for my daughter—one that she can carry on in honor of her grandmother long after I'm gone. Haum NZ is, therefore, an ode to my mother, embodying her purity, warmth, spirit of giving, and the love she bestowed upon us during our upbringing. Her unwavering dedication to her household serves as the inspiration behind the essence of our brand, "HAUM" (HOME).
In our commitment to make a difference, we have partnered with breastcancersupportnz and pledged to donate 5% of every order's proceeds to the cause. I eagerly anticipate sharing our small triumphs along this journey through our Facebook page. There is no greater reward or source of healing than giving back to the community through a personal mission.
I express my sincere gratitude for supporting our brand and helping make all of this possible.